Renovated OKay Fleurus reopens on June 1 as a sustainable neighborhood supermarket

Renovated OKay Fleurus reopens on June 1 as a sustainable neighborhood supermarket

With more refrigerated cabinets and space to park bicycles

Monday, May 30, 2022

On Wednesday 1 June, the OKay store in Fleurus will reopen its doors after a month of extensive renovations. The supermarket with a surface of 600 m² has been designed in the style of the new-generation stores, including a redesigned energy consumption, additional refrigerated cabinets and a bakery of the last generation. Store manager Stephanie Guillaume and her team of 9 co-workers are pleased to invite local residents to come and discover their renovated neighbourhood supermarket.

A modern layout radiating freshness

Thanks to a modern and fresh design, the OKay store in Fleurus offers a better service to its customers. The supermarket is putting the assortment of fresh products even more forward, which is one of the store's strong points: fruit and vegetables, dairy products, meat, sliced cold meat, fish and prepared dishes. Stephanie explains: “The wider aisles in the freshmart make shopping a very pleasant experience. The vast assortment of daily fresh fruit and vegetables is looking great in there. Close to the freshmart, we have a cabinet in which we offer a varied range of meat, fish and vegetable appetizers for a delicious aperitif moment with friends or family.”

Renewed bread corner

In the OKay of Fleurus, fresh bread is delivered daily and the co-workers bake quality pastries and rolls themselves several times a day. All these delicacies are beautifully presented in the practical bakery corner. Stephanie: “Our bakery corner is very ergonomic and easy to use, both for the customers and for our co-workers.” In the freezer section there are freezers with glass lids. That way, the customers can find their favourite products quickly and easily.

Easily accessible

The store is located at the Chaussée de Charleroi, an important access road, and is easily accessible to cars. It now has 45 parking spots. “However, our customers can leave the car behind and come and do their shopping by bike if they want to. They can now park their bikes on the parking space provided for that,” Stephanie says.

Minimum environmental footprint

Just like the other Colruyt Group operating units, OKay attaches great importance to the sustainable construction of its buildings with an environmental footprint that is as small as possible. “In the store in Fleurus, we no longer consume fossil fuels, such as gas or gas oil,” Stephanie explains. “The residual heat from the refrigeration system is recovered, which reduces the emission of greenhouse gases from heating with 90%. Moreover, our LED lighting consumes 30% less energy and our cooling system works on propane, a natural coolant that is much better for the environment than its chemical alternatives. This allows for a reduction of 90% of the CO2 emissions in comparison to a traditional cooling system.”

In addition, the store's facade has been treated with a paint that breaks down harmful substances in the air. Through the action of sunlight, this paint converts nitrogen oxides, ozone and organic pollutants into nitrate and oxygen. The nitrates are then dissolved and washed away by the rain. This improves the air quality.

Do not hesitate to visit the renovated neighbourhood supermarket from 1 June to discover the changes made!

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​+32 (0)71 85 32 60

Colruyt Group Press Service
+32 (0)473 92 45 10 or +32 (0)2 363 55 45
Email: [email protected]

Practical information
OKay Fleurus
​Chaussée de Charleroi 500
​6220 Fleurus

Opening hours
Monday to Saturday
​from 8.30 am to 7.30 pm.

About OKay
​OKay is Colruyt Group’s local supermarket format. Customers can find everything they need there. OKay stores are set up near town or city centres and guarantee the lowest prices in the neighbourhood. OKay opened its very first store on 14 January 1998 in Ertvelde and has since then been opening an average of 6 new stores every year. They intend to keep up this frequency in the years to come. Today, OKay has about 140 stores in Belgium. Since November 2015, the chain also has its own distribution centre at the industrial estate of Lot (Beersel) in Flemish Brabant. OKay currently employs more than 2,500 co-workers.